From now on, companies across the EU must be clear about their use of AI.
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@max
And both of those beg a simple question: "how?"
@EUCommission @ASardinianAbroadI guess it'll follow the usual rule: you find something that breaks the law, you report it to the authority. If it's important they'll make an investigation and if the company is found guilty it'll be fined.
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@max
And both of those beg a simple question: "how?"
@EUCommission @ASardinianAbroad -
From now on, companies across the EU must be clear about their use of AI.
Providers and deployers of AI must now
️ Label AI-generated content as such.
️ Flag use of deepfakes
️ Inform users when they interact with AI or when it is used to analyse their behaviour. ️We have published guidance to help companies comply.
Transparency helps build trust
@EUCommission So does that mean you’ll start doing it when you keep using terrible AI rendered images on here?

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From now on, companies across the EU must be clear about their use of AI.
Providers and deployers of AI must now
️ Label AI-generated content as such.
️ Flag use of deepfakes
️ Inform users when they interact with AI or when it is used to analyse their behaviour. ️We have published guidance to help companies comply.
Transparency helps build trust
@EUCommission AIs are considered complex systems, but the underlying algorithms are simple. AIs will simply be changed a bit to dodge the definition in the AI Act.
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From now on, companies across the EU must be clear about their use of AI.
Providers and deployers of AI must now
️ Label AI-generated content as such.
️ Flag use of deepfakes
️ Inform users when they interact with AI or when it is used to analyse their behaviour. ️We have published guidance to help companies comply.
Transparency helps build trust
@EUCommission So you're allowing companies to analyse user's behavior with "AI" as long as they mention it? Just like the cookie banner this will just abuse the majority of not tech savvy users who just blindly accept everything without being aware of what's really being done to them and give companies another get out of jail card, while doing nothing for users. How does a EU citizen exactly benefit from being analysed by "AI"?
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S sam@social.data.coop shared this topic
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From now on, companies across the EU must be clear about their use of AI.
Providers and deployers of AI must now
️ Label AI-generated content as such.
️ Flag use of deepfakes
️ Inform users when they interact with AI or when it is used to analyse their behaviour. ️We have published guidance to help companies comply.
Transparency helps build trust
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From now on, companies across the EU must be clear about their use of AI.
Providers and deployers of AI must now
️ Label AI-generated content as such.
️ Flag use of deepfakes
️ Inform users when they interact with AI or when it is used to analyse their behaviour. ️We have published guidance to help companies comply.
Transparency helps build trust
@EUCommission mit ner gigafactory wird eh die Wirklichkeit verzerrt. #AIVerbotJetzt
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From now on, companies across the EU must be clear about their use of AI.
Providers and deployers of AI must now
️ Label AI-generated content as such.
️ Flag use of deepfakes
️ Inform users when they interact with AI or when it is used to analyse their behaviour. ️We have published guidance to help companies comply.
Transparency helps build trust
I've also got a good meme for you:
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From now on, companies across the EU must be clear about their use of AI.
Providers and deployers of AI must now
️ Label AI-generated content as such.
️ Flag use of deepfakes
️ Inform users when they interact with AI or when it is used to analyse their behaviour. ️We have published guidance to help companies comply.
Transparency helps build trust
@EUCommission Tell me that EU, as advertised by Henna Virkkunnen, didn't plan to in-waste 30 billion € in AI data centers.
Please be honest. -
From now on, companies across the EU must be clear about their use of AI.
Providers and deployers of AI must now
️ Label AI-generated content as such.
️ Flag use of deepfakes
️ Inform users when they interact with AI or when it is used to analyse their behaviour. ️We have published guidance to help companies comply.
Transparency helps build trust
@EUCommission could you clarify whether labeling AI-generated content is mandatory or voluntary? This was not clear to me just reading the text (you say "must", but there are a bunch of instances of "voluntary" in the linked page)
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From now on, companies across the EU must be clear about their use of AI.
Providers and deployers of AI must now
️ Label AI-generated content as such.
️ Flag use of deepfakes
️ Inform users when they interact with AI or when it is used to analyse their behaviour. ️We have published guidance to help companies comply.
Transparency helps build trust
@EUCommission One (in)famous use-case of AI is with call-centers and chat bots of various service providers. Do these bots qualify as providing effective and efficient reachability/support in case of technical outages? These bots seem trained to seek the causing factor for problems with the consumer and shift the burden of solving problems heavy-sided to the end of the consumer. I guess we all know the "stuck with tech support and frustrated, so I just accept the problem" feeling. -
From now on, companies across the EU must be clear about their use of AI.
Providers and deployers of AI must now
️ Label AI-generated content as such.
️ Flag use of deepfakes
️ Inform users when they interact with AI or when it is used to analyse their behaviour. ️We have published guidance to help companies comply.
Transparency helps build trust
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From now on, companies across the EU must be clear about their use of AI.
Providers and deployers of AI must now
️ Label AI-generated content as such.
️ Flag use of deepfakes
️ Inform users when they interact with AI or when it is used to analyse their behaviour. ️We have published guidance to help companies comply.
Transparency helps build trust
@EUCommission Dear European Commission,
I appreciate the initiative, but I have concerns. Will the platform use AI to detect AI-generated content? As an artist whose work was trained on without consent for 20 years, detection tools now incorrectly flag my human-made art as "likely AI-generated" ( see: https://framapiaf.org/@davidrevoy/116941001377913004 ).
What safeguards exist to prevent this?
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From now on, companies across the EU must be clear about their use of AI.
Providers and deployers of AI must now
️ Label AI-generated content as such.
️ Flag use of deepfakes
️ Inform users when they interact with AI or when it is used to analyse their behaviour. ️We have published guidance to help companies comply.
Transparency helps build trust
You should also regulate that flagging "non-AI" content incorrectly as AI is illegal too.
Otherwise everything regardless of it being AI or not will be flagged as AI "just in case" to avoid legal liability.
After all at this point we know the game of the us tech giants...
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@EUCommission may I ask how it is enforced? Please, tell us that Ireland won’t be doing all the work like with privacy
@xgebi @EUCommission Well, then you'll be happy that the enforcement is shared between MS and the EU Commission and it has become fully operational today. Responsible for that is the EU AI Office inside DG CONNECT.
And for GPAI models (like large foundation models) the EU has exclusive authority, not the MS. (Full enforcement of these came online today, fines, mandatory evaluations, binding corrective measures.)
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From now on, companies across the EU must be clear about their use of AI.
Providers and deployers of AI must now
️ Label AI-generated content as such.
️ Flag use of deepfakes
️ Inform users when they interact with AI or when it is used to analyse their behaviour. ️We have published guidance to help companies comply.
Transparency helps build trust
@EUCommission@ec.social-network.europa.eu
Cool, now we only need to reconsider that bullshit about getting AI datacenters in europe because NOBODY FUCKING WANTS THAT -
@EUCommission Dear European Commission,
I appreciate the initiative, but I have concerns. Will the platform use AI to detect AI-generated content? As an artist whose work was trained on without consent for 20 years, detection tools now incorrectly flag my human-made art as "likely AI-generated" ( see: https://framapiaf.org/@davidrevoy/116941001377913004 ).
What safeguards exist to prevent this?
@davidrevoy @EUCommission The platforms will most likely use watermarks in AI content. If calibrated correctly, they have very low false positive rates. However, they are also easy to remove and it is unclear what platforms will do with AI content generated with unwatermarked Open-Weight-Models etc.
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From now on, companies across the EU must be clear about their use of AI.
Providers and deployers of AI must now
️ Label AI-generated content as such.
️ Flag use of deepfakes
️ Inform users when they interact with AI or when it is used to analyse their behaviour. ️We have published guidance to help companies comply.
Transparency helps build trust
@EUCommission when EU will take care of Google monopolistic practicies?
There is almost no way to buy Android phone without GoogleMobileServices (GMS) GMS so intrusive that even EU countries GOVs Apps are dependend on them. Same with banking Apps.
GooglePay in GMS killed other contactless payment options. The ones that remains are dependent on GMS.
I'm so old that I remember when Microsoft was punished for preinstaling InternetExplorer. What Google is doing is worse. -
@XSterbeProzessX @EUCommission nicht wirklich, da der es nur für kommerzielle Nutzung von KI gilt. Private Anwender können weiterhin Inhalte ohne Kennzeichnung raushauen.
@pascaldragon @XSterbeProzessX @EUCommission
Es gibt Rechte die deine Daten schützen schon bevor es sog. KI gab. Klengan hat diese am Ende in seinem Video aufgezählt. -
@EUCommission Dear European Commission,
I appreciate the initiative, but I have concerns. Will the platform use AI to detect AI-generated content? As an artist whose work was trained on without consent for 20 years, detection tools now incorrectly flag my human-made art as "likely AI-generated" ( see: https://framapiaf.org/@davidrevoy/116941001377913004 ).
What safeguards exist to prevent this?
@davidrevoy @EUCommission I think this is targeted at those who provide services to generate AI content. They have to add watermarks to the generated content.