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  3. In Yesterday's IO Keynote Google declared war on the remnants of the Web.

In Yesterday's IO Keynote Google declared war on the remnants of the Web.

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  • tante@tldr.nettime.orgT tante@tldr.nettime.org

    In Yesterday's IO Keynote Google declared war on the remnants of the Web.

    While they packaged it as a lot of "AI" talk what their whole approach of decontextualizing information, of taking away links to sources and instead producing some LLM generated response means is that they want to establish a new abstraction layer on the web. Where Zuckerberg with his Metaverse failed Google is starting the next attack: Your website, your work no longer matters.

    Well it matters as (unpaid) raw material for their synthetic text extruders but not as cultural artifact you can share with others.

    This is a literal revolution but one against the participatory web, against us: The goal is to take away the web and guide people into Google's abstraction on top of it. An abstraction they control and moderate. It's about monopolizing access to information.

    If you care about the web, about people's ability to participate in it as more than mere passive consumers, this needs to be taken seriously. De-Googlifying your mental apparatus becomes more urgent today. Find other search engines, don't use their browser. Or wake up in a slopified AOL kind of environment.

    sandor@social.appbakery.eeS This user is from outside of this forum
    sandor@social.appbakery.eeS This user is from outside of this forum
    sandor@social.appbakery.ee
    wrote sidst redigeret af
    #31

    @tante welcome to the age of ultra processed web! We already have ultra processed food and it worked out so well (lol)

    1 Reply Last reply
    0
    • codinghorror@infosec.exchangeC codinghorror@infosec.exchange

      @tante I think we can do significantly better than this. But what do I know. Take my advice and do as you please.

      tante@tldr.nettime.orgT This user is from outside of this forum
      tante@tldr.nettime.orgT This user is from outside of this forum
      tante@tldr.nettime.org
      wrote sidst redigeret af
      #32

      @codinghorror Look, I'd love to take your advice into consideration, I just don't fully get what you are going for

      codinghorror@infosec.exchangeC 1 Reply Last reply
      0
      • tante@tldr.nettime.orgT tante@tldr.nettime.org

        @codinghorror I don't follow that train of thought to be honest. Where does this "humans are the problem" angle come from? I am talking about a specific move by a monopolist and a) the ways that people might try to protect themselves and b) ways of using collective power (as in politics) to protect the greater good

        callin@hachyderm.ioC This user is from outside of this forum
        callin@hachyderm.ioC This user is from outside of this forum
        callin@hachyderm.io
        wrote sidst redigeret af
        #33

        @tante @codinghorror you can't analyze this as a specific move by a monopolist in isolation from everything else happening

        codinghorror@infosec.exchangeC 1 Reply Last reply
        0
        • tante@tldr.nettime.orgT tante@tldr.nettime.org

          @codinghorror I don't follow that train of thought to be honest. Where does this "humans are the problem" angle come from? I am talking about a specific move by a monopolist and a) the ways that people might try to protect themselves and b) ways of using collective power (as in politics) to protect the greater good

          codinghorror@infosec.exchangeC This user is from outside of this forum
          codinghorror@infosec.exchangeC This user is from outside of this forum
          codinghorror@infosec.exchange
          wrote sidst redigeret af
          #34

          @tante it just depends if you want to be effective or not. See https://infosec.exchange/@codinghorror/116606215038359341 .. I ain't the boss of you, nor do I pretend to be. Do whatever you want.

          1 Reply Last reply
          0
          • jackeric@beige.partyJ jackeric@beige.party

            @codinghorror corporations aren't humanity jeff
            @tante

            G This user is from outside of this forum
            G This user is from outside of this forum
            goedelchen@mastodontech.de
            wrote sidst redigeret af
            #35

            @jackeric @codinghorror @tante Corporations don't act. It's always humans within or behind them.

            jackeric@beige.partyJ 1 Reply Last reply
            0
            • callin@hachyderm.ioC callin@hachyderm.io

              @tante @codinghorror you can't analyze this as a specific move by a monopolist in isolation from everything else happening

              codinghorror@infosec.exchangeC This user is from outside of this forum
              codinghorror@infosec.exchangeC This user is from outside of this forum
              codinghorror@infosec.exchange
              wrote sidst redigeret af
              #36

              @callin @tante you guys wake me up when you've killed Meta off, then we'll talk turkey.

              1 Reply Last reply
              0
              • tante@tldr.nettime.orgT tante@tldr.nettime.org

                @codinghorror Look, I'd love to take your advice into consideration, I just don't fully get what you are going for

                codinghorror@infosec.exchangeC This user is from outside of this forum
                codinghorror@infosec.exchangeC This user is from outside of this forum
                codinghorror@infosec.exchange
                wrote sidst redigeret af
                #37

                @tante pretty sure I made it quite clear here https://infosec.exchange/@codinghorror/116606215038359341 I can definitely keep typing if ya want me to

                codinghorror@infosec.exchangeC coreysnipes@hachyderm.ioC tante@tldr.nettime.orgT 3 Replies Last reply
                0
                • G goedelchen@mastodontech.de

                  @jackeric @codinghorror @tante Corporations don't act. It's always humans within or behind them.

                  jackeric@beige.partyJ This user is from outside of this forum
                  jackeric@beige.partyJ This user is from outside of this forum
                  jackeric@beige.party
                  wrote sidst redigeret af
                  #38

                  @goedelchen @codinghorror @tante Better to act against the corporation itself if at all possible, rather than the people leading them - we can't all be Luigi

                  codinghorror@infosec.exchangeC 1 Reply Last reply
                  0
                  • codinghorror@infosec.exchangeC codinghorror@infosec.exchange

                    @tante pretty sure I made it quite clear here https://infosec.exchange/@codinghorror/116606215038359341 I can definitely keep typing if ya want me to

                    codinghorror@infosec.exchangeC This user is from outside of this forum
                    codinghorror@infosec.exchangeC This user is from outside of this forum
                    codinghorror@infosec.exchange
                    wrote sidst redigeret af
                    #39

                    @tante (protip: ya don't, really. KILL META NOW)

                    1 Reply Last reply
                    0
                    • jackeric@beige.partyJ jackeric@beige.party

                      @goedelchen @codinghorror @tante Better to act against the corporation itself if at all possible, rather than the people leading them - we can't all be Luigi

                      codinghorror@infosec.exchangeC This user is from outside of this forum
                      codinghorror@infosec.exchangeC This user is from outside of this forum
                      codinghorror@infosec.exchange
                      wrote sidst redigeret af
                      #40

                      @jackeric @goedelchen @tante only the very best of us can be Luigi.

                      1 Reply Last reply
                      0
                      • tante@tldr.nettime.orgT tante@tldr.nettime.org

                        @codinghorror I don't follow that train of thought to be honest. Where does this "humans are the problem" angle come from? I am talking about a specific move by a monopolist and a) the ways that people might try to protect themselves and b) ways of using collective power (as in politics) to protect the greater good

                        connynasch@mastodon.socialC This user is from outside of this forum
                        connynasch@mastodon.socialC This user is from outside of this forum
                        connynasch@mastodon.social
                        wrote sidst redigeret af
                        #41

                        @tante Take a look at this - it is heartening 🤗

                        republica 2026 berlin

                        *1 day ago From 18-20 May 2026, STATION Berlin will once again be hosting talks, panels, workshops, meetups, an expo area, makerspaces and more with over 1,000 speakers on more than 20 stages.* @codinghorror

                        1 Reply Last reply
                        0
                        • 1024bytes@masto.ai1 1024bytes@masto.ai

                          @tante switch to a different search enginr. Did thst long ago when google search rrsults started to be crap already.

                          pepijn@mastodon.onlineP This user is from outside of this forum
                          pepijn@mastodon.onlineP This user is from outside of this forum
                          pepijn@mastodon.online
                          wrote sidst redigeret af
                          #42

                          @1024Bytes Changing to a different search engine does not fix our collective issue. At best it delays it for you individually.

                          This is something Google started a couple years ago even before the AI summary crap and de-contextualising. Specialised websites all over the web have simply vanished* as the people maintaining them did not see any use in that when the sites became effectively invisible.
                          Unfortunately other search engines do the same.

                          *my example: https://mastodon.online/@Pepijn/111991376150442267

                          @tante

                          1 Reply Last reply
                          0
                          • codinghorror@infosec.exchangeC codinghorror@infosec.exchange

                            @tante pretty sure I made it quite clear here https://infosec.exchange/@codinghorror/116606215038359341 I can definitely keep typing if ya want me to

                            coreysnipes@hachyderm.ioC This user is from outside of this forum
                            coreysnipes@hachyderm.ioC This user is from outside of this forum
                            coreysnipes@hachyderm.io
                            wrote sidst redigeret af
                            #43

                            @codinghorror Solid list Jeff, but I really don't understand why you're being a dick to @tante about this. "focus fire" also means minimizing friendly fire against key allies 😕

                            1 Reply Last reply
                            0
                            • codinghorror@infosec.exchangeC codinghorror@infosec.exchange

                              @tante pretty sure I made it quite clear here https://infosec.exchange/@codinghorror/116606215038359341 I can definitely keep typing if ya want me to

                              tante@tldr.nettime.orgT This user is from outside of this forum
                              tante@tldr.nettime.orgT This user is from outside of this forum
                              tante@tldr.nettime.org
                              wrote sidst redigeret af
                              #44

                              @codinghorror I am 100% on board with you. I've shot against all those companies, have advised policians and parliaments to take action against them.

                              1 Reply Last reply
                              0
                              • tante@tldr.nettime.orgT tante@tldr.nettime.org

                                In Yesterday's IO Keynote Google declared war on the remnants of the Web.

                                While they packaged it as a lot of "AI" talk what their whole approach of decontextualizing information, of taking away links to sources and instead producing some LLM generated response means is that they want to establish a new abstraction layer on the web. Where Zuckerberg with his Metaverse failed Google is starting the next attack: Your website, your work no longer matters.

                                Well it matters as (unpaid) raw material for their synthetic text extruders but not as cultural artifact you can share with others.

                                This is a literal revolution but one against the participatory web, against us: The goal is to take away the web and guide people into Google's abstraction on top of it. An abstraction they control and moderate. It's about monopolizing access to information.

                                If you care about the web, about people's ability to participate in it as more than mere passive consumers, this needs to be taken seriously. De-Googlifying your mental apparatus becomes more urgent today. Find other search engines, don't use their browser. Or wake up in a slopified AOL kind of environment.

                                T This user is from outside of this forum
                                T This user is from outside of this forum
                                tribactam@social.vivaldi.net
                                wrote sidst redigeret af
                                #45

                                @tante I think that this needs to be more widely known and it poses the question: how can you communicate this clearly to lay-people.

                                Here we are in a kind of echo-chamber with a techie bias. Many valid points are raised about subjects with broad impact, but I realise that a lot of the language and concepts are difficult if you are not experienced in the topic.

                                Note that this is not a plea to dumb down. If the message is so important, can we amplify it and spread it using language which a non-tech person would get without corrupting the meaning?

                                This applies to using the fediverse as well - how can it be communicated and made more accessible?

                                T 1 Reply Last reply
                                0
                                • endolexi@social.vivaldi.netE endolexi@social.vivaldi.net

                                  @bluebells https://paperpile.com/g/academic-search-engines/ @tante

                                  r0gues4t3llite@ieji.deR This user is from outside of this forum
                                  r0gues4t3llite@ieji.deR This user is from outside of this forum
                                  r0gues4t3llite@ieji.de
                                  wrote sidst redigeret af
                                  #46

                                  @endolexi @bluebells @tante thanks for the article

                                  1 Reply Last reply
                                  0
                                  • T tribactam@social.vivaldi.net

                                    @tante I think that this needs to be more widely known and it poses the question: how can you communicate this clearly to lay-people.

                                    Here we are in a kind of echo-chamber with a techie bias. Many valid points are raised about subjects with broad impact, but I realise that a lot of the language and concepts are difficult if you are not experienced in the topic.

                                    Note that this is not a plea to dumb down. If the message is so important, can we amplify it and spread it using language which a non-tech person would get without corrupting the meaning?

                                    This applies to using the fediverse as well - how can it be communicated and made more accessible?

                                    T This user is from outside of this forum
                                    T This user is from outside of this forum
                                    tanavit@toot.aquilenet.fr
                                    wrote sidst redigeret af
                                    #47

                                    @tribactam

                                    Why not having a web site with a curated list of your preferred trusted web sites ?

                                    Or revive the Gopher protocol ?

                                    @tante

                                    T 1 Reply Last reply
                                    0
                                    • T tanavit@toot.aquilenet.fr

                                      @tribactam

                                      Why not having a web site with a curated list of your preferred trusted web sites ?

                                      Or revive the Gopher protocol ?

                                      @tante

                                      T This user is from outside of this forum
                                      T This user is from outside of this forum
                                      tribactam@social.vivaldi.net
                                      wrote sidst redigeret af
                                      #48

                                      @tanavit @tante

                                      website idea - can handle this.

                                      Non-techie (that's me) and I'm not trying to be snarky - what is a gopher protocol...? - where would I even start?

                                      T 1 Reply Last reply
                                      0
                                      • codinghorror@infosec.exchangeC codinghorror@infosec.exchange

                                        @tante ok so we're at war with ... (checks notes) Google? Not Meta? Not Microsoft? Not Amazon? Not Oracle? Not Palantir? Not Apple? Not Tesla? Not X?

                                        marc_eu@veganism.socialM This user is from outside of this forum
                                        marc_eu@veganism.socialM This user is from outside of this forum
                                        marc_eu@veganism.social
                                        wrote sidst redigeret af
                                        #49

                                        @codinghorror @tante
                                        US BT

                                        1 Reply Last reply
                                        0
                                        • tante@tldr.nettime.orgT tante@tldr.nettime.org

                                          In Yesterday's IO Keynote Google declared war on the remnants of the Web.

                                          While they packaged it as a lot of "AI" talk what their whole approach of decontextualizing information, of taking away links to sources and instead producing some LLM generated response means is that they want to establish a new abstraction layer on the web. Where Zuckerberg with his Metaverse failed Google is starting the next attack: Your website, your work no longer matters.

                                          Well it matters as (unpaid) raw material for their synthetic text extruders but not as cultural artifact you can share with others.

                                          This is a literal revolution but one against the participatory web, against us: The goal is to take away the web and guide people into Google's abstraction on top of it. An abstraction they control and moderate. It's about monopolizing access to information.

                                          If you care about the web, about people's ability to participate in it as more than mere passive consumers, this needs to be taken seriously. De-Googlifying your mental apparatus becomes more urgent today. Find other search engines, don't use their browser. Or wake up in a slopified AOL kind of environment.

                                          bernardoblf@mastodon.socialB This user is from outside of this forum
                                          bernardoblf@mastodon.socialB This user is from outside of this forum
                                          bernardoblf@mastodon.social
                                          wrote sidst redigeret af
                                          #50

                                          @tante
                                          "De-Googling" our minds is urgent. They are using the open web as free raw material for AI, turning active participants into passive consumers in a closed, monopolized digital environment. Wake up before we end up in a sloppy AOL-style walled garden.
                                          🦁🦁🦁

                                          1 Reply Last reply
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