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  3. The first genuinely honest ad for generative AI I've ever seen, from Microsoft / CoPilot

The first genuinely honest ad for generative AI I've ever seen, from Microsoft / CoPilot

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  • ketan@climatejustice.socialK ketan@climatejustice.social

    The first genuinely honest ad for generative AI I've ever seen, from Microsoft / CoPilot

    A mediocre white guy sees his non-white colleague getting praised for good work, he asks AI to *literally copy it*, and then he gets all the praise instead:

    https://www.ispot.tv/ad/SoDi/microsoft-copilot-competitive

    v_d_richards@literatur.socialV This user is from outside of this forum
    v_d_richards@literatur.socialV This user is from outside of this forum
    v_d_richards@literatur.social
    wrote sidst redigeret af
    #93

    @ketan

    Sheesh...that is...wow

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    0
    • drahardja@sfba.socialD drahardja@sfba.social

      @ketan It’s so revealing that every office-work AI ad seems to endorse the worst asshole behavior in people. Utter neglect, then taking credit for someone else’s work, then bullshitting your way through, all while not caring about the work product, all for the grand goal of making an extra dollar or winning corporate praise…just the worst aspects of humanity.

      yora@mastodon.gamedev.placeY This user is from outside of this forum
      yora@mastodon.gamedev.placeY This user is from outside of this forum
      yora@mastodon.gamedev.place
      wrote sidst redigeret af
      #94

      @drahardja @ketan They know their target audience.

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      0
      • ophiocephalic@kolektiva.socialO ophiocephalic@kolektiva.social

        @ketan
        This ad openly sells slop as a tool for the maintenance of white supremacy

        yora@mastodon.gamedev.placeY This user is from outside of this forum
        yora@mastodon.gamedev.placeY This user is from outside of this forum
        yora@mastodon.gamedev.place
        wrote sidst redigeret af
        #95

        @ophiocephalic @ketan That's what it's designed to do, and what they are selling.

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        • finestructure@mastodon.socialF finestructure@mastodon.social

          @ketan @drahardja This is satire, right? This is not a real ad or is it?

          yora@mastodon.gamedev.placeY This user is from outside of this forum
          yora@mastodon.gamedev.placeY This user is from outside of this forum
          yora@mastodon.gamedev.place
          wrote sidst redigeret af
          #96

          @finestructure @ketan @drahardja Poe's Law. As things become more extreme, they become indistinguishable from their own parody.

          1 Reply Last reply
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          • ketan@climatejustice.socialK ketan@climatejustice.social

            The first genuinely honest ad for generative AI I've ever seen, from Microsoft / CoPilot

            A mediocre white guy sees his non-white colleague getting praised for good work, he asks AI to *literally copy it*, and then he gets all the praise instead:

            https://www.ispot.tv/ad/SoDi/microsoft-copilot-competitive

            curiousicae@tech.lgbtC This user is from outside of this forum
            curiousicae@tech.lgbtC This user is from outside of this forum
            curiousicae@tech.lgbt
            wrote sidst redigeret af
            #97

            @ketan
            Other than also being nicely stuble racist on top, this reminds of a horrific “Cloud versus Claude” ads from back when Cloud was the current AI-hype thing: It basically compared a guy named Cloude manually cutting physical with using a photo editor... Except the photo editor was a M$ cloud service, so it was like “innovative”, you know.

            This is the same level of stupid, I’m so glad I militantly avoid ads nowadays. Getting some nice subtle racist reinforcement is just the tip of the ice berg really.
            @curiousicae

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            • drahardja@sfba.socialD drahardja@sfba.social

              @ketan It’s so revealing that every office-work AI ad seems to endorse the worst asshole behavior in people. Utter neglect, then taking credit for someone else’s work, then bullshitting your way through, all while not caring about the work product, all for the grand goal of making an extra dollar or winning corporate praise…just the worst aspects of humanity.

              curiousicae@tech.lgbtC This user is from outside of this forum
              curiousicae@tech.lgbtC This user is from outside of this forum
              curiousicae@tech.lgbt
              wrote sidst redigeret af
              #98

              @drahardja
              “It’s so revealing that every office-work AI ad seems to endorse the worst asshole behavior in people.”

              Fixed that for you!
              @ketan

              1 Reply Last reply
              0
              • ahltorp@mastodon.nuA ahltorp@mastodon.nu

                @nini @ketan But that's the thing, the white guy doesn't have to show something good to get praise, so the tool gets him from crazy bad to mediocre, and that's enough for the praise to turn to him.

                nini@oldbytes.spaceN This user is from outside of this forum
                nini@oldbytes.spaceN This user is from outside of this forum
                nini@oldbytes.space
                wrote sidst redigeret af
                #99

                @ahltorp @ketan Yep, that's the system for you, rewarding mediocrity as equal to exemplary based on who did it.

                1 Reply Last reply
                0
                • ketan@climatejustice.socialK ketan@climatejustice.social

                  The first genuinely honest ad for generative AI I've ever seen, from Microsoft / CoPilot

                  A mediocre white guy sees his non-white colleague getting praised for good work, he asks AI to *literally copy it*, and then he gets all the praise instead:

                  https://www.ispot.tv/ad/SoDi/microsoft-copilot-competitive

                  captain_jack_sparrow@mastodon.worldC This user is from outside of this forum
                  captain_jack_sparrow@mastodon.worldC This user is from outside of this forum
                  captain_jack_sparrow@mastodon.world
                  wrote sidst redigeret af
                  #100

                  @ketan

                  so, he and ai steals it then

                  1 Reply Last reply
                  0
                  • ketan@climatejustice.socialK ketan@climatejustice.social

                    The first genuinely honest ad for generative AI I've ever seen, from Microsoft / CoPilot

                    A mediocre white guy sees his non-white colleague getting praised for good work, he asks AI to *literally copy it*, and then he gets all the praise instead:

                    https://www.ispot.tv/ad/SoDi/microsoft-copilot-competitive

                    anlomedad@fedifreu.deA This user is from outside of this forum
                    anlomedad@fedifreu.deA This user is from outside of this forum
                    anlomedad@fedifreu.de
                    wrote sidst redigeret af
                    #101

                    @ketan

                    What IS the guy actually doing?
                    Never used Copilot so I don't know what he or that Copilot does when he hits ENTER.
                    Is it about the data viz, the charts, and he's putting his own data into a chart template which he told Copilot to grab from the other guy?

                    or is he telling Copliot to steal the other guy's data?

                    Or what?

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                    0
                    • drahardja@sfba.socialD drahardja@sfba.social

                      @ketan It’s so revealing that every office-work AI ad seems to endorse the worst asshole behavior in people. Utter neglect, then taking credit for someone else’s work, then bullshitting your way through, all while not caring about the work product, all for the grand goal of making an extra dollar or winning corporate praise…just the worst aspects of humanity.

                      dubikan@tooot.imD This user is from outside of this forum
                      dubikan@tooot.imD This user is from outside of this forum
                      dubikan@tooot.im
                      wrote sidst redigeret af
                      #102

                      @drahardja @ketan in AI's defense, that was their ad strategy as far back as that Excel in an elevator ad.

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                      0
                      • cholling@bytes.programming.devC cholling@bytes.programming.dev

                        @ketan Yes, Copilot sucks, but where in the ad does he ask it to copy his coworker's work? All I saw was a vague "make mine beautiful".

                        davidculley@hachyderm.ioD This user is from outside of this forum
                        davidculley@hachyderm.ioD This user is from outside of this forum
                        davidculley@hachyderm.io
                        wrote sidst redigeret af
                        #103

                        @cholling Read the text at the bottom. "Analyze Daniel's model in the all-hands channel."

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                        0
                        • drahardja@sfba.socialD drahardja@sfba.social

                          @ketan It’s so revealing that every office-work AI ad seems to endorse the worst asshole behavior in people. Utter neglect, then taking credit for someone else’s work, then bullshitting your way through, all while not caring about the work product, all for the grand goal of making an extra dollar or winning corporate praise…just the worst aspects of humanity.

                          datarama@hachyderm.ioD This user is from outside of this forum
                          datarama@hachyderm.ioD This user is from outside of this forum
                          datarama@hachyderm.io
                          wrote sidst redigeret af
                          #104

                          @drahardja @ketan and the non-office AI ads seem to be "wouldn't it be nice if you could outsource raising your kids to a robot?"

                          1 Reply Last reply
                          0
                          • ketan@climatejustice.socialK ketan@climatejustice.social

                            The first genuinely honest ad for generative AI I've ever seen, from Microsoft / CoPilot

                            A mediocre white guy sees his non-white colleague getting praised for good work, he asks AI to *literally copy it*, and then he gets all the praise instead:

                            https://www.ispot.tv/ad/SoDi/microsoft-copilot-competitive

                            ziggyzapf@dice.campZ This user is from outside of this forum
                            ziggyzapf@dice.campZ This user is from outside of this forum
                            ziggyzapf@dice.camp
                            wrote sidst redigeret af
                            #105

                            @ketan Ugh. I shouldn't have watched. It's sickening to see the white fantasy lived out so transparently. It's not about the quality of work, it's who gets their ego stroked for minimal effort.

                            1 Reply Last reply
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                            • suneauken@mastodon.worldS suneauken@mastodon.world shared this topic
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