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  3. Another great story about the impact of AI with no mention to it in the headline of the story:

Another great story about the impact of AI with no mention to it in the headline of the story:

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aislopstarbucks
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  • jonuriarte@tldr.nettime.orgJ This user is from outside of this forum
    jonuriarte@tldr.nettime.orgJ This user is from outside of this forum
    jonuriarte@tldr.nettime.org
    wrote sidst redigeret af
    #1

    Another great story about the impact of AI with no mention to it in the headline of the story:

    In South Korea a Starbucks marketing campaign is created using AI and executives don't even bother to open the email attachments to check the proposals. The campaign was published on the date of a pro-democracy protesters massacre calling it Tank Day and using slogans clearly drawing from the deadly military attack, which felt deeply unrespectful to the victims. The AI most likely learned that from far-right forums like Ilbe where mocking the victims is common.

    They cancelled the campaign hours after publishing it but it was too late, the CEO has been sacked, card payments went down a 26%, refunds haven been requested from prepaid cards, police is investigating and Starbucks asked costumers to refrain from directing their anger to staff.

    #ai #aislop #starbucks

    https://www.theguardian.com/world/2026/jun/06/starbucks-south-korea-tank-day-promotion-blunder

    jonuriarte@tldr.nettime.orgJ suetanvil@freeradical.zoneS uncleslacky@federate.socialU djsundog@fedi.reclaim.technologyD E 9 Replies Last reply
    1
    0
    • jonuriarte@tldr.nettime.orgJ jonuriarte@tldr.nettime.org

      Another great story about the impact of AI with no mention to it in the headline of the story:

      In South Korea a Starbucks marketing campaign is created using AI and executives don't even bother to open the email attachments to check the proposals. The campaign was published on the date of a pro-democracy protesters massacre calling it Tank Day and using slogans clearly drawing from the deadly military attack, which felt deeply unrespectful to the victims. The AI most likely learned that from far-right forums like Ilbe where mocking the victims is common.

      They cancelled the campaign hours after publishing it but it was too late, the CEO has been sacked, card payments went down a 26%, refunds haven been requested from prepaid cards, police is investigating and Starbucks asked costumers to refrain from directing their anger to staff.

      #ai #aislop #starbucks

      https://www.theguardian.com/world/2026/jun/06/starbucks-south-korea-tank-day-promotion-blunder

      jonuriarte@tldr.nettime.orgJ This user is from outside of this forum
      jonuriarte@tldr.nettime.orgJ This user is from outside of this forum
      jonuriarte@tldr.nettime.org
      wrote sidst redigeret af
      #2

      How ironic that my toot has been automatically retooted by a bot that on its description says it is curated and handmade while it instantaneously boosts anything AI tagged

      revrhizicnatterjacks@discordian.socialR 1 Reply Last reply
      0
      • jonuriarte@tldr.nettime.orgJ jonuriarte@tldr.nettime.org

        Another great story about the impact of AI with no mention to it in the headline of the story:

        In South Korea a Starbucks marketing campaign is created using AI and executives don't even bother to open the email attachments to check the proposals. The campaign was published on the date of a pro-democracy protesters massacre calling it Tank Day and using slogans clearly drawing from the deadly military attack, which felt deeply unrespectful to the victims. The AI most likely learned that from far-right forums like Ilbe where mocking the victims is common.

        They cancelled the campaign hours after publishing it but it was too late, the CEO has been sacked, card payments went down a 26%, refunds haven been requested from prepaid cards, police is investigating and Starbucks asked costumers to refrain from directing their anger to staff.

        #ai #aislop #starbucks

        https://www.theguardian.com/world/2026/jun/06/starbucks-south-korea-tank-day-promotion-blunder

        suetanvil@freeradical.zoneS This user is from outside of this forum
        suetanvil@freeradical.zoneS This user is from outside of this forum
        suetanvil@freeradical.zone
        wrote sidst redigeret af
        #3

        @jonuriarte

        This could be a 30 Rock subplot. Wow!

        1 Reply Last reply
        0
        • jonuriarte@tldr.nettime.orgJ jonuriarte@tldr.nettime.org

          Another great story about the impact of AI with no mention to it in the headline of the story:

          In South Korea a Starbucks marketing campaign is created using AI and executives don't even bother to open the email attachments to check the proposals. The campaign was published on the date of a pro-democracy protesters massacre calling it Tank Day and using slogans clearly drawing from the deadly military attack, which felt deeply unrespectful to the victims. The AI most likely learned that from far-right forums like Ilbe where mocking the victims is common.

          They cancelled the campaign hours after publishing it but it was too late, the CEO has been sacked, card payments went down a 26%, refunds haven been requested from prepaid cards, police is investigating and Starbucks asked costumers to refrain from directing their anger to staff.

          #ai #aislop #starbucks

          https://www.theguardian.com/world/2026/jun/06/starbucks-south-korea-tank-day-promotion-blunder

          uncleslacky@federate.socialU This user is from outside of this forum
          uncleslacky@federate.socialU This user is from outside of this forum
          uncleslacky@federate.social
          wrote sidst redigeret af
          #4

          @jonuriarte Reminds me of how Ford Prefect chose his name on the basis of it being so popular.

          1 Reply Last reply
          0
          • jonuriarte@tldr.nettime.orgJ jonuriarte@tldr.nettime.org

            How ironic that my toot has been automatically retooted by a bot that on its description says it is curated and handmade while it instantaneously boosts anything AI tagged

            revrhizicnatterjacks@discordian.socialR This user is from outside of this forum
            revrhizicnatterjacks@discordian.socialR This user is from outside of this forum
            revrhizicnatterjacks@discordian.social
            wrote sidst redigeret af
            #5

            @jonuriarte it's real easy to write a bot that reposts from a certain tag, don't even need to write one there's a ton out there already; but it's not curation

            1 Reply Last reply
            0
            • jonuriarte@tldr.nettime.orgJ jonuriarte@tldr.nettime.org

              Another great story about the impact of AI with no mention to it in the headline of the story:

              In South Korea a Starbucks marketing campaign is created using AI and executives don't even bother to open the email attachments to check the proposals. The campaign was published on the date of a pro-democracy protesters massacre calling it Tank Day and using slogans clearly drawing from the deadly military attack, which felt deeply unrespectful to the victims. The AI most likely learned that from far-right forums like Ilbe where mocking the victims is common.

              They cancelled the campaign hours after publishing it but it was too late, the CEO has been sacked, card payments went down a 26%, refunds haven been requested from prepaid cards, police is investigating and Starbucks asked costumers to refrain from directing their anger to staff.

              #ai #aislop #starbucks

              https://www.theguardian.com/world/2026/jun/06/starbucks-south-korea-tank-day-promotion-blunder

              djsundog@fedi.reclaim.technologyD This user is from outside of this forum
              djsundog@fedi.reclaim.technologyD This user is from outside of this forum
              djsundog@fedi.reclaim.technology
              wrote sidst redigeret af
              #6

              @jonuriarte@tldr.nettime.org almost fifty years old and still applicable, if people would just understand.

              A 1 Reply Last reply
              0
              • jonuriarte@tldr.nettime.orgJ jonuriarte@tldr.nettime.org

                Another great story about the impact of AI with no mention to it in the headline of the story:

                In South Korea a Starbucks marketing campaign is created using AI and executives don't even bother to open the email attachments to check the proposals. The campaign was published on the date of a pro-democracy protesters massacre calling it Tank Day and using slogans clearly drawing from the deadly military attack, which felt deeply unrespectful to the victims. The AI most likely learned that from far-right forums like Ilbe where mocking the victims is common.

                They cancelled the campaign hours after publishing it but it was too late, the CEO has been sacked, card payments went down a 26%, refunds haven been requested from prepaid cards, police is investigating and Starbucks asked costumers to refrain from directing their anger to staff.

                #ai #aislop #starbucks

                https://www.theguardian.com/world/2026/jun/06/starbucks-south-korea-tank-day-promotion-blunder

                E This user is from outside of this forum
                E This user is from outside of this forum
                ef@mastodon.bsd.cafe
                wrote sidst redigeret af
                #7

                @jonuriarte #AI produces #slop so does #starbucks so a match made in heaven.

                1 Reply Last reply
                0
                • djsundog@fedi.reclaim.technologyD djsundog@fedi.reclaim.technology

                  @jonuriarte@tldr.nettime.org almost fifty years old and still applicable, if people would just understand.

                  A This user is from outside of this forum
                  A This user is from outside of this forum
                  avincentinspace@furry.engineer
                  wrote sidst redigeret af
                  #8

                  @djsundog @jonuriarte No, but you see, these computers are far more advanced than the ones we had in the 70s, and can "understand" natural language, so they're capable of making management decisions.

                  What? No, they're worse at logic than their older counterparts, actually.

                  No, they've never been held accountable. What does that have to do with anything?

                  1 Reply Last reply
                  0
                  • jonuriarte@tldr.nettime.orgJ jonuriarte@tldr.nettime.org

                    Another great story about the impact of AI with no mention to it in the headline of the story:

                    In South Korea a Starbucks marketing campaign is created using AI and executives don't even bother to open the email attachments to check the proposals. The campaign was published on the date of a pro-democracy protesters massacre calling it Tank Day and using slogans clearly drawing from the deadly military attack, which felt deeply unrespectful to the victims. The AI most likely learned that from far-right forums like Ilbe where mocking the victims is common.

                    They cancelled the campaign hours after publishing it but it was too late, the CEO has been sacked, card payments went down a 26%, refunds haven been requested from prepaid cards, police is investigating and Starbucks asked costumers to refrain from directing their anger to staff.

                    #ai #aislop #starbucks

                    https://www.theguardian.com/world/2026/jun/06/starbucks-south-korea-tank-day-promotion-blunder

                    rickpelletier@toad.socialR This user is from outside of this forum
                    rickpelletier@toad.socialR This user is from outside of this forum
                    rickpelletier@toad.social
                    wrote sidst redigeret af
                    #9

                    @jonuriarte I mean, the story is about all of the humans who fucked up and how they were all held responsible for the AI output

                    1 Reply Last reply
                    0
                    • jonuriarte@tldr.nettime.orgJ jonuriarte@tldr.nettime.org

                      Another great story about the impact of AI with no mention to it in the headline of the story:

                      In South Korea a Starbucks marketing campaign is created using AI and executives don't even bother to open the email attachments to check the proposals. The campaign was published on the date of a pro-democracy protesters massacre calling it Tank Day and using slogans clearly drawing from the deadly military attack, which felt deeply unrespectful to the victims. The AI most likely learned that from far-right forums like Ilbe where mocking the victims is common.

                      They cancelled the campaign hours after publishing it but it was too late, the CEO has been sacked, card payments went down a 26%, refunds haven been requested from prepaid cards, police is investigating and Starbucks asked costumers to refrain from directing their anger to staff.

                      #ai #aislop #starbucks

                      https://www.theguardian.com/world/2026/jun/06/starbucks-south-korea-tank-day-promotion-blunder

                      oscarfalcon@mastodon.socialO This user is from outside of this forum
                      oscarfalcon@mastodon.socialO This user is from outside of this forum
                      oscarfalcon@mastodon.social
                      wrote sidst redigeret af
                      #10

                      @jonuriarte

                      How about we distribute this throughout the world and make the coffee seller PAY! Fuck Them!

                      twipped@twipped.socialT 1 Reply Last reply
                      0
                      • oscarfalcon@mastodon.socialO oscarfalcon@mastodon.social

                        @jonuriarte

                        How about we distribute this throughout the world and make the coffee seller PAY! Fuck Them!

                        twipped@twipped.socialT This user is from outside of this forum
                        twipped@twipped.socialT This user is from outside of this forum
                        twipped@twipped.social
                        wrote sidst redigeret af
                        #11

                        @oscarfalcon starbucks south korea is completely independent from the US corporation, its just a brand license. The article states this if you read it

                        oscarfalcon@mastodon.socialO 1 Reply Last reply
                        0
                        • twipped@twipped.socialT twipped@twipped.social

                          @oscarfalcon starbucks south korea is completely independent from the US corporation, its just a brand license. The article states this if you read it

                          oscarfalcon@mastodon.socialO This user is from outside of this forum
                          oscarfalcon@mastodon.socialO This user is from outside of this forum
                          oscarfalcon@mastodon.social
                          wrote sidst redigeret af
                          #12

                          @twipped

                          Still Applies...

                          1 Reply Last reply
                          0
                          • jonuriarte@tldr.nettime.orgJ jonuriarte@tldr.nettime.org

                            Another great story about the impact of AI with no mention to it in the headline of the story:

                            In South Korea a Starbucks marketing campaign is created using AI and executives don't even bother to open the email attachments to check the proposals. The campaign was published on the date of a pro-democracy protesters massacre calling it Tank Day and using slogans clearly drawing from the deadly military attack, which felt deeply unrespectful to the victims. The AI most likely learned that from far-right forums like Ilbe where mocking the victims is common.

                            They cancelled the campaign hours after publishing it but it was too late, the CEO has been sacked, card payments went down a 26%, refunds haven been requested from prepaid cards, police is investigating and Starbucks asked costumers to refrain from directing their anger to staff.

                            #ai #aislop #starbucks

                            https://www.theguardian.com/world/2026/jun/06/starbucks-south-korea-tank-day-promotion-blunder

                            janeishly@beige.partyJ This user is from outside of this forum
                            janeishly@beige.partyJ This user is from outside of this forum
                            janeishly@beige.party
                            wrote sidst redigeret af
                            #13

                            @jonuriarte All the translators in the world going "It would have cost you like 40$ to get a human to do this. Maybe 200$ if you were paying top rates. And they'd have said 'you can't do this' and given you a campaign that would have worked".

                            1 Reply Last reply
                            0
                            • jonuriarte@tldr.nettime.orgJ jonuriarte@tldr.nettime.org

                              Another great story about the impact of AI with no mention to it in the headline of the story:

                              In South Korea a Starbucks marketing campaign is created using AI and executives don't even bother to open the email attachments to check the proposals. The campaign was published on the date of a pro-democracy protesters massacre calling it Tank Day and using slogans clearly drawing from the deadly military attack, which felt deeply unrespectful to the victims. The AI most likely learned that from far-right forums like Ilbe where mocking the victims is common.

                              They cancelled the campaign hours after publishing it but it was too late, the CEO has been sacked, card payments went down a 26%, refunds haven been requested from prepaid cards, police is investigating and Starbucks asked costumers to refrain from directing their anger to staff.

                              #ai #aislop #starbucks

                              https://www.theguardian.com/world/2026/jun/06/starbucks-south-korea-tank-day-promotion-blunder

                              monolecte@framapiaf.orgM This user is from outside of this forum
                              monolecte@framapiaf.orgM This user is from outside of this forum
                              monolecte@framapiaf.org
                              wrote sidst redigeret af
                              #14

                              @jonuriarte L’IA est un symptôme : celui d’une économie qui a partout fait la promotion de gens stupides et/ou paresseux, mais avides de notoriété et de récompenses. Ce sont eux qui portent cette technologie au pinacle. Ils aiment le fait qu’elle remplace les gens qui savaient et qui travaillaient réellement, ceux qui les faisaient passer pour les bouffons qu’ils sont en réalité.
                              L’IA est là pour flatter les gens sans aucune « intelligence naturelle ».

                              1 Reply Last reply
                              0
                              • jwcph@helvede.netJ jwcph@helvede.net shared this topic
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