Someone got paid more money to think this up than I have been paid in my entire life
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Someone got paid more money to think this up than I have been paid in my entire life
https://www.theverge.com/news/931918/microsoft-xbox-rebrand-caps
@jalefkowit only cops say XBOX
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Someone got paid more money to think this up than I have been paid in my entire life
https://www.theverge.com/news/931918/microsoft-xbox-rebrand-caps
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Someone got paid more money to think this up than I have been paid in my entire life
https://www.theverge.com/news/931918/microsoft-xbox-rebrand-caps
@jalefkowit This cries out for a "Don Draper with flip chart" meme.
(I have never watched Mad Men and inshallah I never will.)
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Someone got paid more money to think this up than I have been paid in my entire life
https://www.theverge.com/news/931918/microsoft-xbox-rebrand-caps
@jalefkowit you have to scream it like screaming into a headset playing call of duty
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Someone got paid more money to think this up than I have been paid in my entire life
https://www.theverge.com/news/931918/microsoft-xbox-rebrand-caps
Wait it's not masculine enough.
they should make one leg of each X the dark red of a webber grill.
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Someone got paid more money to think this up than I have been paid in my entire life
https://www.theverge.com/news/931918/microsoft-xbox-rebrand-caps
@jalefkowit my favorite part is that they definitely wanted everyone to use their specific brand font in all the headlines, and absolutely no one did
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Someone got paid more money to think this up than I have been paid in my entire life
https://www.theverge.com/news/931918/microsoft-xbox-rebrand-caps
Schmidt voice: “X BOX!”
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Someone got paid more money to think this up than I have been paid in my entire life
https://www.theverge.com/news/931918/microsoft-xbox-rebrand-caps
@jalefkowit ksboaks onaynay
https://youtu.be/t54mznGdTys?si=FioLQetwlgYvPPip -
Someone got paid more money to think this up than I have been paid in my entire life
https://www.theverge.com/news/931918/microsoft-xbox-rebrand-caps
@jalefkowit Rats, I voted for Ecks-Bawcks.
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Someone got paid more money to think this up than I have been paid in my entire life
https://www.theverge.com/news/931918/microsoft-xbox-rebrand-caps
@jalefkowit xb0X
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Someone got paid more money to think this up than I have been paid in my entire life
https://www.theverge.com/news/931918/microsoft-xbox-rebrand-caps
@jalefkowit Microsoft trying to out-Microsoft Microsoft for name changes
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Someone got paid more money to think this up than I have been paid in my entire life
https://www.theverge.com/news/931918/microsoft-xbox-rebrand-caps
@jalefkowit whole groups of people were paid to come up with this shit, and then spent money on market research.
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Someone got paid more money to think this up than I have been paid in my entire life
https://www.theverge.com/news/931918/microsoft-xbox-rebrand-caps
@jalefkowit wait hang on wasn't that the *original* capitalization
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Someone got paid more money to think this up than I have been paid in my entire life
https://www.theverge.com/news/931918/microsoft-xbox-rebrand-caps
@jalefkowit They got paid for accidentally leaving caps lock on.
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Someone got paid more money to think this up than I have been paid in my entire life
https://www.theverge.com/news/931918/microsoft-xbox-rebrand-caps
Now I can read it as X-bow X, as in perhaps Cross-Bow 10, maybe even X-bee Ox, as in like 10 Bees About to Sting Me So I Better Hop On This Ox. You know, to get away.
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Someone got paid more money to think this up than I have been paid in my entire life
https://www.theverge.com/news/931918/microsoft-xbox-rebrand-caps
@jalefkowit The tweaking of the Shell logo years ago cost a vast sum of money.
Yet ... the lady who designed the Nike whoosh received $25 and they refuse to give her anymore.
The world gets things so gigantically upsidedown way too often.
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Someone got paid more money to think this up than I have been paid in my entire life
https://www.theverge.com/news/931918/microsoft-xbox-rebrand-caps
@jalefkowit They were so creative with consoles names back then Jaguar, Genesis/Mega Drive, Game Gear, 3DO, Nintendo 64 , Saturn then .... PS 1, PS2, ....why can't you call the next console the Gay Station or something like Sony Orochi !!
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