Who’s behind W Social?
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RE: https://mastodon.social/@_elena/116645486985827346
Who’s behind W Social?
Folks like this:
“Ingmar Rentzhog, an entrepreneur who claims he found and helped develop the Swedish climate activist Greta Thunberg into a world phenomenon, also used her name to bring in almost SEK 10 million in venture capital for his company - without her knowledge, SvD has found. ‘We had no information about that’c says Svante Thunberg, the teenager’s father.”
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“I'd venture to say that Rentzhog has a talent for spotting trends tied to societal causes - climate change, European digital sovereignty - and harnessing media attention to build businesses around them.”
– @_elena
Is Europe-washing a term? Because it should be.
#wSocial #bullshit #sameFuckersDifferentFlag #eu #socialMedia #sovereignty #VC #BigTech #EuropeWashing
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RE: https://mastodon.social/@_elena/116645486985827346
Who’s behind W Social?
Folks like this:
“Ingmar Rentzhog, an entrepreneur who claims he found and helped develop the Swedish climate activist Greta Thunberg into a world phenomenon, also used her name to bring in almost SEK 10 million in venture capital for his company - without her knowledge, SvD has found. ‘We had no information about that’c says Svante Thunberg, the teenager’s father.”
***
“I'd venture to say that Rentzhog has a talent for spotting trends tied to societal causes - climate change, European digital sovereignty - and harnessing media attention to build businesses around them.”
– @_elena
Is Europe-washing a term? Because it should be.
#wSocial #bullshit #sameFuckersDifferentFlag #eu #socialMedia #sovereignty #VC #BigTech #EuropeWashing
@aral thanks for sharing Aral! I didn’t editorialize in my piece because (a) I thought showing hard facts would be more persuasive (b) Zeiter herself is a lawyer and they have an army of powerful people in their team.
But now that the piece is out, I feel free to say that in my personal opinion they are #SovereignWashing and #EuropeWashing
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RE: https://mastodon.social/@_elena/116645486985827346
Who’s behind W Social?
Folks like this:
“Ingmar Rentzhog, an entrepreneur who claims he found and helped develop the Swedish climate activist Greta Thunberg into a world phenomenon, also used her name to bring in almost SEK 10 million in venture capital for his company - without her knowledge, SvD has found. ‘We had no information about that’c says Svante Thunberg, the teenager’s father.”
***
“I'd venture to say that Rentzhog has a talent for spotting trends tied to societal causes - climate change, European digital sovereignty - and harnessing media attention to build businesses around them.”
– @_elena
Is Europe-washing a term? Because it should be.
#wSocial #bullshit #sameFuckersDifferentFlag #eu #socialMedia #sovereignty #VC #BigTech #EuropeWashing
@aral That's parasite behaviour from Rentzhog right there, hopping on liberal bandwagons to line his pocket. We need far fewer of his type.
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@aral thanks for sharing Aral! I didn’t editorialize in my piece because (a) I thought showing hard facts would be more persuasive (b) Zeiter herself is a lawyer and they have an army of powerful people in their team.
But now that the piece is out, I feel free to say that in my personal opinion they are #SovereignWashing and #EuropeWashing
@_elena Thanks for digging in and writing this up

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J jwcph@helvede.net shared this topic