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  3. The first genuinely honest ad for generative AI I've ever seen, from Microsoft / CoPilot

The first genuinely honest ad for generative AI I've ever seen, from Microsoft / CoPilot

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  • ketan@climatejustice.socialK ketan@climatejustice.social

    The first genuinely honest ad for generative AI I've ever seen, from Microsoft / CoPilot

    A mediocre white guy sees his non-white colleague getting praised for good work, he asks AI to *literally copy it*, and then he gets all the praise instead:

    https://www.ispot.tv/ad/SoDi/microsoft-copilot-competitive

    contrasocial@mastodon.socialC This user is from outside of this forum
    contrasocial@mastodon.socialC This user is from outside of this forum
    contrasocial@mastodon.social
    wrote sidst redigeret af
    #47

    @ketan

    Why is it shot like a horror movie?

    1 Reply Last reply
    0
    • ketan@climatejustice.socialK ketan@climatejustice.social

      The first genuinely honest ad for generative AI I've ever seen, from Microsoft / CoPilot

      A mediocre white guy sees his non-white colleague getting praised for good work, he asks AI to *literally copy it*, and then he gets all the praise instead:

      https://www.ispot.tv/ad/SoDi/microsoft-copilot-competitive

      budududuroiu@hachyderm.ioB This user is from outside of this forum
      budududuroiu@hachyderm.ioB This user is from outside of this forum
      budududuroiu@hachyderm.io
      wrote sidst redigeret af
      #48

      @ketan literally any other combination would've gotten the same response:

      - roles reversed: showing whites as victims of "stealing work"
      - monoracial (white): product promotes white supremacy
      - monoracial (non-white): stereotyping X race as "plagiarisers"

      Maybe we tone down on the idpol when we really need some class solidarity, eh?

      misusecase@twit.socialM 1 Reply Last reply
      0
      • ketan@climatejustice.socialK ketan@climatejustice.social

        The first genuinely honest ad for generative AI I've ever seen, from Microsoft / CoPilot

        A mediocre white guy sees his non-white colleague getting praised for good work, he asks AI to *literally copy it*, and then he gets all the praise instead:

        https://www.ispot.tv/ad/SoDi/microsoft-copilot-competitive

        feral_3d@mastodon.socialF This user is from outside of this forum
        feral_3d@mastodon.socialF This user is from outside of this forum
        feral_3d@mastodon.social
        wrote sidst redigeret af
        #49

        @ketan That's messed up.

        1 Reply Last reply
        0
        • ketan@climatejustice.socialK ketan@climatejustice.social

          The first genuinely honest ad for generative AI I've ever seen, from Microsoft / CoPilot

          A mediocre white guy sees his non-white colleague getting praised for good work, he asks AI to *literally copy it*, and then he gets all the praise instead:

          https://www.ispot.tv/ad/SoDi/microsoft-copilot-competitive

          datguydavid@yiff.lifeD This user is from outside of this forum
          datguydavid@yiff.lifeD This user is from outside of this forum
          datguydavid@yiff.life
          wrote sidst redigeret af
          #50

          @ketan
          The gloves have come off, y'all

          peachfront@mas.toP 1 Reply Last reply
          0
          • ketan@climatejustice.socialK ketan@climatejustice.social

            The first genuinely honest ad for generative AI I've ever seen, from Microsoft / CoPilot

            A mediocre white guy sees his non-white colleague getting praised for good work, he asks AI to *literally copy it*, and then he gets all the praise instead:

            https://www.ispot.tv/ad/SoDi/microsoft-copilot-competitive

            peachfront@mas.toP This user is from outside of this forum
            peachfront@mas.toP This user is from outside of this forum
            peachfront@mas.to
            wrote sidst redigeret af
            #51

            @ketan

            they even named him "kyle," is it satire or are they "honestly" this clueless 🤣

            1 Reply Last reply
            0
            • paulcox@toot.walesP paulcox@toot.wales

              @ketan I really hope the ad agency meant to do this and Microsoft just didn't get it

              peachfront@mas.toP This user is from outside of this forum
              peachfront@mas.toP This user is from outside of this forum
              peachfront@mas.to
              wrote sidst redigeret af
              #52

              @paulcox @ketan

              i mean they almost had to...???

              1 Reply Last reply
              0
              • hi_cial@donphan.socialH hi_cial@donphan.social

                @monocularvision @ketan but the narrative and framing make it clear he's doing this after having a neg reaction to peers calling a coworker's beautiful

                what is that if not asking ai to replicate what got his peer praised?

                un_blaze@eldritch.cafeU This user is from outside of this forum
                un_blaze@eldritch.cafeU This user is from outside of this forum
                un_blaze@eldritch.cafe
                wrote sidst redigeret af
                #53

                @hi_cial @monocularvision
                He actually does "copy" the work, bottom roght of the screen you can see what he types.
                Cf. https://mastodon.nzoss.nz/@bigblen/117481299155244444

                1 Reply Last reply
                0
                • ketan@climatejustice.socialK ketan@climatejustice.social

                  The first genuinely honest ad for generative AI I've ever seen, from Microsoft / CoPilot

                  A mediocre white guy sees his non-white colleague getting praised for good work, he asks AI to *literally copy it*, and then he gets all the praise instead:

                  https://www.ispot.tv/ad/SoDi/microsoft-copilot-competitive

                  boltx@mastodon.socialB This user is from outside of this forum
                  boltx@mastodon.socialB This user is from outside of this forum
                  boltx@mastodon.social
                  wrote sidst redigeret af
                  #54

                  @ketan This genuinely comes off as satire to me. Who thought this was an ad that would make people LIKE their product?

                  1 Reply Last reply
                  0
                  • datguydavid@yiff.lifeD datguydavid@yiff.life

                    @ketan
                    The gloves have come off, y'all

                    peachfront@mas.toP This user is from outside of this forum
                    peachfront@mas.toP This user is from outside of this forum
                    peachfront@mas.to
                    wrote sidst redigeret af
                    #55

                    @datguydavid @ketan

                    and so have the sheets...

                    1 Reply Last reply
                    0
                    • ketan@climatejustice.socialK ketan@climatejustice.social

                      The first genuinely honest ad for generative AI I've ever seen, from Microsoft / CoPilot

                      A mediocre white guy sees his non-white colleague getting praised for good work, he asks AI to *literally copy it*, and then he gets all the praise instead:

                      https://www.ispot.tv/ad/SoDi/microsoft-copilot-competitive

                      michaelcoyote@mastodon.socialM This user is from outside of this forum
                      michaelcoyote@mastodon.socialM This user is from outside of this forum
                      michaelcoyote@mastodon.social
                      wrote sidst redigeret af
                      #56

                      @ketan yikes

                      1 Reply Last reply
                      0
                      • ketan@climatejustice.socialK ketan@climatejustice.social

                        The first genuinely honest ad for generative AI I've ever seen, from Microsoft / CoPilot

                        A mediocre white guy sees his non-white colleague getting praised for good work, he asks AI to *literally copy it*, and then he gets all the praise instead:

                        https://www.ispot.tv/ad/SoDi/microsoft-copilot-competitive

                        cyberlyra@hachyderm.ioC This user is from outside of this forum
                        cyberlyra@hachyderm.ioC This user is from outside of this forum
                        cyberlyra@hachyderm.io
                        wrote sidst redigeret af
                        #57

                        @ketan Is this real???

                        1 Reply Last reply
                        0
                        • loathsome_dongeater@toots.matapacos.dogL loathsome_dongeater@toots.matapacos.dog

                          @finestructure @ketan @drahardja AI ads are unironically this cringe. My (least) favourite one was by Apple in which a wife forgets her husband's birthday, gets passively upset at her children for remembering and getting gifts, then uses AI to "gift" her husband something like a collage or montage of photos from her phone, something that phones create automatically these days.

                          finestructure@mastodon.socialF This user is from outside of this forum
                          finestructure@mastodon.socialF This user is from outside of this forum
                          finestructure@mastodon.social
                          wrote sidst redigeret af
                          #58

                          @loathsome_dongeater @ketan @drahardja Wow, that sounds terrible. That’s like a digital petrol station bouquet but with even less effort and therefore more of an insult.

                          1 Reply Last reply
                          0
                          • ketan@climatejustice.socialK ketan@climatejustice.social

                            The first genuinely honest ad for generative AI I've ever seen, from Microsoft / CoPilot

                            A mediocre white guy sees his non-white colleague getting praised for good work, he asks AI to *literally copy it*, and then he gets all the praise instead:

                            https://www.ispot.tv/ad/SoDi/microsoft-copilot-competitive

                            yacc143@mastodon.socialY This user is from outside of this forum
                            yacc143@mastodon.socialY This user is from outside of this forum
                            yacc143@mastodon.social
                            wrote sidst redigeret af
                            #59

                            @ketan
                            Beside the embarrassing and cringeworthy aspects.

                            It also shows exactly how not to use an "ai assistant".

                            That's like throwing dice on that rather mediocre Copilot thingy.

                            lunarloony@dosgame.clubL 1 Reply Last reply
                            0
                            • ketan@climatejustice.socialK ketan@climatejustice.social

                              The first genuinely honest ad for generative AI I've ever seen, from Microsoft / CoPilot

                              A mediocre white guy sees his non-white colleague getting praised for good work, he asks AI to *literally copy it*, and then he gets all the praise instead:

                              https://www.ispot.tv/ad/SoDi/microsoft-copilot-competitive

                              andycallisto@tech.lgbtA This user is from outside of this forum
                              andycallisto@tech.lgbtA This user is from outside of this forum
                              andycallisto@tech.lgbt
                              wrote sidst redigeret af
                              #60

                              @ketan Now I feel obligated to send a link to a YTP of Ballmer selling Windows 1.0
                              https://youtu.be/DSxppbyj1gw

                              1 Reply Last reply
                              0
                              • ketan@climatejustice.socialK ketan@climatejustice.social

                                The first genuinely honest ad for generative AI I've ever seen, from Microsoft / CoPilot

                                A mediocre white guy sees his non-white colleague getting praised for good work, he asks AI to *literally copy it*, and then he gets all the praise instead:

                                https://www.ispot.tv/ad/SoDi/microsoft-copilot-competitive

                                mewsleah@meow.socialM This user is from outside of this forum
                                mewsleah@meow.socialM This user is from outside of this forum
                                mewsleah@meow.social
                                wrote sidst redigeret af
                                #61

                                @ketan i wonder how many eyes that ad passed through before it was approved for release, that not one of them went "hang on... what are we actually saying here?"

                                1 Reply Last reply
                                0
                                • ketan@climatejustice.socialK ketan@climatejustice.social

                                  The first genuinely honest ad for generative AI I've ever seen, from Microsoft / CoPilot

                                  A mediocre white guy sees his non-white colleague getting praised for good work, he asks AI to *literally copy it*, and then he gets all the praise instead:

                                  https://www.ispot.tv/ad/SoDi/microsoft-copilot-competitive

                                  elala@nrw.socialE This user is from outside of this forum
                                  elala@nrw.socialE This user is from outside of this forum
                                  elala@nrw.social
                                  wrote sidst redigeret af
                                  #62

                                  @ketan
                                  Wow, they’ve strung together some of the worst human traits (racism, envy, greed, selfishness, hypocrisy, superficiality...) and labeled them as desirable, only to then use them to promote a product?😵‍💫
                                  So this is it — the brave new world envisioned by the tech fascists, the one that’s supposed to solve all our problems on Earth?😳

                                  Can I hope this is satire?🥴 🫣

                                  1 Reply Last reply
                                  0
                                  • chemicaleyeguy@mstdn.scienceC chemicaleyeguy@mstdn.science

                                    @ketan #AI is #clankers 🤖 all the way down, and that’s why wankers love 💕 it *so much!*

                                    #Resist #AIslop and #botshit.

                                    johnlogic@sfba.socialJ This user is from outside of this forum
                                    johnlogic@sfba.socialJ This user is from outside of this forum
                                    johnlogic@sfba.social
                                    wrote sidst redigeret af
                                    #63

                                    @ChemicalEyeGuy @ketan

                                    You've just opened up an eloquent description of AI and its users as

                                    *wanker clankers* and *clanker wankers*

                                    chemicaleyeguy@mstdn.scienceC 2 Replies Last reply
                                    0
                                    • ketan@climatejustice.socialK ketan@climatejustice.social

                                      The first genuinely honest ad for generative AI I've ever seen, from Microsoft / CoPilot

                                      A mediocre white guy sees his non-white colleague getting praised for good work, he asks AI to *literally copy it*, and then he gets all the praise instead:

                                      https://www.ispot.tv/ad/SoDi/microsoft-copilot-competitive

                                      madagascar_sky@mastodon.socialM This user is from outside of this forum
                                      madagascar_sky@mastodon.socialM This user is from outside of this forum
                                      madagascar_sky@mastodon.social
                                      wrote sidst redigeret af
                                      #64

                                      @ketan Man, this is straight up racist. Non-white people can be mediocre too.

                                      But seriously, it implies a certain strata of people because of their ethnicity, and not their station in the power structure, use underhanded means to stay in un-deserved power. In context to a lot of readers of this site, it will sound like 'All lives matter' but be cognisant that this is an international website visited by people of a rich cultural background of discrimination against outgroups.

                                      1 Reply Last reply
                                      0
                                      • ketan@climatejustice.socialK ketan@climatejustice.social

                                        The first genuinely honest ad for generative AI I've ever seen, from Microsoft / CoPilot

                                        A mediocre white guy sees his non-white colleague getting praised for good work, he asks AI to *literally copy it*, and then he gets all the praise instead:

                                        https://www.ispot.tv/ad/SoDi/microsoft-copilot-competitive

                                        energisch_@troet.cafeE This user is from outside of this forum
                                        energisch_@troet.cafeE This user is from outside of this forum
                                        energisch_@troet.cafe
                                        wrote sidst redigeret af
                                        #65

                                        @ketan what a horrible work environment this must be. Team spirit? Together? No, ellbows and behind the scenes theft of data, and in this clip racism and again and again it is men who are in the lead.
                                        Women just cheer on. This is not my world and never was. Thankful for that.

                                        1 Reply Last reply
                                        0
                                        • hi_cial@donphan.socialH hi_cial@donphan.social

                                          @monocularvision @ketan but the narrative and framing make it clear he's doing this after having a neg reaction to peers calling a coworker's beautiful

                                          what is that if not asking ai to replicate what got his peer praised?

                                          monocularvision@mastodon.socialM This user is from outside of this forum
                                          monocularvision@mastodon.socialM This user is from outside of this forum
                                          monocularvision@mastodon.social
                                          wrote sidst redigeret af
                                          #66

                                          @hi_cial @ketan I am sorry but the post said “*literally copy it”. That just isn’t a factual description of this commercial.

                                          1 Reply Last reply
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