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  3. The first genuinely honest ad for generative AI I've ever seen, from Microsoft / CoPilot

The first genuinely honest ad for generative AI I've ever seen, from Microsoft / CoPilot

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  • ketan@climatejustice.socialK ketan@climatejustice.social

    The first genuinely honest ad for generative AI I've ever seen, from Microsoft / CoPilot

    A mediocre white guy sees his non-white colleague getting praised for good work, he asks AI to *literally copy it*, and then he gets all the praise instead:

    https://www.ispot.tv/ad/SoDi/microsoft-copilot-competitive

    ginkka@mastodon.socialG This user is from outside of this forum
    ginkka@mastodon.socialG This user is from outside of this forum
    ginkka@mastodon.social
    wrote sidst redigeret af
    #81

    @ketan

    @arjenlubach kan je vast wat mee een keer

    1 Reply Last reply
    0
    • ketan@climatejustice.socialK ketan@climatejustice.social

      The first genuinely honest ad for generative AI I've ever seen, from Microsoft / CoPilot

      A mediocre white guy sees his non-white colleague getting praised for good work, he asks AI to *literally copy it*, and then he gets all the praise instead:

      https://www.ispot.tv/ad/SoDi/microsoft-copilot-competitive

      cholling@bytes.programming.devC This user is from outside of this forum
      cholling@bytes.programming.devC This user is from outside of this forum
      cholling@bytes.programming.dev
      wrote sidst redigeret af
      #82

      @ketan Yes, Copilot sucks, but where in the ad does he ask it to copy his coworker's work? All I saw was a vague "make mine beautiful".

      davidculley@hachyderm.ioD 1 Reply Last reply
      0
      • johnlogic@sfba.socialJ johnlogic@sfba.social

        @ChemicalEyeGuy @ketan

        You've just opened up an eloquent description of AI and its users as

        *wanker clankers* and *clanker wankers*

        chemicaleyeguy@mstdn.scienceC This user is from outside of this forum
        chemicaleyeguy@mstdn.scienceC This user is from outside of this forum
        chemicaleyeguy@mstdn.science
        wrote sidst redigeret af
        #83

        @johnlogic @ketan

        “Wanker clankers 🤖 and clanker wankers 🧍‍♂️” is not the kind of ‘bad romance’ that Lady Gaga referred to here: https://youtu.be/qrO4YZeyl0I

        It’s more like the prophetic photo that perfectly symbolizes the deadly nexus of #Trump and #Musk (or #Corruption and #BigTech more broadly).⬇️

        1 Reply Last reply
        0
        • trikuxabi@mastodon.eusT trikuxabi@mastodon.eus

          @drahardja Yeah, Apple Intelligence ads were exactly like that too. "Oops I forgot to read the presentation my colleagues put effort into, I'll ask my Mac to extract three key points to pretend I've read it, I'm such a good person"

          txo_elurmaluta@mastodon.eusT This user is from outside of this forum
          txo_elurmaluta@mastodon.eusT This user is from outside of this forum
          txo_elurmaluta@mastodon.eus
          wrote sidst redigeret af
          #84

          @trikuxabi @drahardja Also Claude, "your UNFAIR advantadge" 🙄

          neregauzak@mastodon.socialN 1 Reply Last reply
          0
          • ketan@climatejustice.socialK ketan@climatejustice.social

            The first genuinely honest ad for generative AI I've ever seen, from Microsoft / CoPilot

            A mediocre white guy sees his non-white colleague getting praised for good work, he asks AI to *literally copy it*, and then he gets all the praise instead:

            https://www.ispot.tv/ad/SoDi/microsoft-copilot-competitive

            snowgaze@masto.ptS This user is from outside of this forum
            snowgaze@masto.ptS This user is from outside of this forum
            snowgaze@masto.pt
            wrote sidst redigeret af
            #85

            @ketan @PMFL é este, acho @catarinac

            pmfl@masto.ptP 1 Reply Last reply
            0
            • snowgaze@masto.ptS snowgaze@masto.pt

              @ketan @PMFL é este, acho @catarinac

              pmfl@masto.ptP This user is from outside of this forum
              pmfl@masto.ptP This user is from outside of this forum
              pmfl@masto.pt
              wrote sidst redigeret af
              #86

              @snowgaze @ketan @PMFL @catarinac 🤨

              1 Reply Last reply
              0
              • ketan@climatejustice.socialK ketan@climatejustice.social

                The first genuinely honest ad for generative AI I've ever seen, from Microsoft / CoPilot

                A mediocre white guy sees his non-white colleague getting praised for good work, he asks AI to *literally copy it*, and then he gets all the praise instead:

                https://www.ispot.tv/ad/SoDi/microsoft-copilot-competitive

                kitsunevixi@sakurajima.socialK This user is from outside of this forum
                kitsunevixi@sakurajima.socialK This user is from outside of this forum
                kitsunevixi@sakurajima.social
                wrote sidst redigeret af
                #87

                @ketan@climatejustice.social Literally advertising to narcissism and normalizing it in the process.

                1 Reply Last reply
                0
                • ketan@climatejustice.socialK ketan@climatejustice.social

                  The first genuinely honest ad for generative AI I've ever seen, from Microsoft / CoPilot

                  A mediocre white guy sees his non-white colleague getting praised for good work, he asks AI to *literally copy it*, and then he gets all the praise instead:

                  https://www.ispot.tv/ad/SoDi/microsoft-copilot-competitive

                  wendinoakland@beige.partyW This user is from outside of this forum
                  wendinoakland@beige.partyW This user is from outside of this forum
                  wendinoakland@beige.party
                  wrote sidst redigeret af
                  #88

                  @ketan “that’s so racist!”. “Always has been.” Now, with CoPilot

                  1 Reply Last reply
                  0
                  • ketan@climatejustice.socialK ketan@climatejustice.social

                    The first genuinely honest ad for generative AI I've ever seen, from Microsoft / CoPilot

                    A mediocre white guy sees his non-white colleague getting praised for good work, he asks AI to *literally copy it*, and then he gets all the praise instead:

                    https://www.ispot.tv/ad/SoDi/microsoft-copilot-competitive

                    kmachel@muenchen.socialK This user is from outside of this forum
                    kmachel@muenchen.socialK This user is from outside of this forum
                    kmachel@muenchen.social
                    wrote sidst redigeret af
                    #89

                    @ketan

                    OMFG I am working in Product Management and Marketing I can not fathom how someone signed this off, not seeing the obvious. Like no, you should go to Kyle and simply ask him to teach instead of sterling how work... WTF 🫣

                    1 Reply Last reply
                    0
                    • txo_elurmaluta@mastodon.eusT txo_elurmaluta@mastodon.eus

                      @trikuxabi @drahardja Also Claude, "your UNFAIR advantadge" 🙄

                      neregauzak@mastodon.socialN This user is from outside of this forum
                      neregauzak@mastodon.socialN This user is from outside of this forum
                      neregauzak@mastodon.social
                      wrote sidst redigeret af
                      #90

                      @txo_elurmaluta @trikuxabi @drahardja noski dela "unfair", entrenatzeko datuak nola eskuratu dituzten jakinda

                      1 Reply Last reply
                      0
                      • J jeanzerian@mastodon.social

                        @ketan GFY with your racism... White, black, what a odd way to see the world mate. Stop with this non sensical means of control sh... Why this BS in here ? Stop weaponising melanin.

                        misusecase@twit.socialM This user is from outside of this forum
                        misusecase@twit.socialM This user is from outside of this forum
                        misusecase@twit.social
                        wrote sidst redigeret af
                        #91

                        @JeanZerian @ketan (*fart noise*)

                        1 Reply Last reply
                        0
                        • budududuroiu@hachyderm.ioB budududuroiu@hachyderm.io

                          @ketan literally any other combination would've gotten the same response:

                          - roles reversed: showing whites as victims of "stealing work"
                          - monoracial (white): product promotes white supremacy
                          - monoracial (non-white): stereotyping X race as "plagiarisers"

                          Maybe we tone down on the idpol when we really need some class solidarity, eh?

                          misusecase@twit.socialM This user is from outside of this forum
                          misusecase@twit.socialM This user is from outside of this forum
                          misusecase@twit.social
                          wrote sidst redigeret af
                          #92

                          @budududuroiu @ketan (*fart noise*)

                          1 Reply Last reply
                          0
                          • ketan@climatejustice.socialK ketan@climatejustice.social

                            The first genuinely honest ad for generative AI I've ever seen, from Microsoft / CoPilot

                            A mediocre white guy sees his non-white colleague getting praised for good work, he asks AI to *literally copy it*, and then he gets all the praise instead:

                            https://www.ispot.tv/ad/SoDi/microsoft-copilot-competitive

                            v_d_richards@literatur.socialV This user is from outside of this forum
                            v_d_richards@literatur.socialV This user is from outside of this forum
                            v_d_richards@literatur.social
                            wrote sidst redigeret af
                            #93

                            @ketan

                            Sheesh...that is...wow

                            1 Reply Last reply
                            0
                            • drahardja@sfba.socialD drahardja@sfba.social

                              @ketan It’s so revealing that every office-work AI ad seems to endorse the worst asshole behavior in people. Utter neglect, then taking credit for someone else’s work, then bullshitting your way through, all while not caring about the work product, all for the grand goal of making an extra dollar or winning corporate praise…just the worst aspects of humanity.

                              yora@mastodon.gamedev.placeY This user is from outside of this forum
                              yora@mastodon.gamedev.placeY This user is from outside of this forum
                              yora@mastodon.gamedev.place
                              wrote sidst redigeret af
                              #94

                              @drahardja @ketan They know their target audience.

                              1 Reply Last reply
                              0
                              • ophiocephalic@kolektiva.socialO ophiocephalic@kolektiva.social

                                @ketan
                                This ad openly sells slop as a tool for the maintenance of white supremacy

                                yora@mastodon.gamedev.placeY This user is from outside of this forum
                                yora@mastodon.gamedev.placeY This user is from outside of this forum
                                yora@mastodon.gamedev.place
                                wrote sidst redigeret af
                                #95

                                @ophiocephalic @ketan That's what it's designed to do, and what they are selling.

                                1 Reply Last reply
                                0
                                • finestructure@mastodon.socialF finestructure@mastodon.social

                                  @ketan @drahardja This is satire, right? This is not a real ad or is it?

                                  yora@mastodon.gamedev.placeY This user is from outside of this forum
                                  yora@mastodon.gamedev.placeY This user is from outside of this forum
                                  yora@mastodon.gamedev.place
                                  wrote sidst redigeret af
                                  #96

                                  @finestructure @ketan @drahardja Poe's Law. As things become more extreme, they become indistinguishable from their own parody.

                                  1 Reply Last reply
                                  0
                                  • ketan@climatejustice.socialK ketan@climatejustice.social

                                    The first genuinely honest ad for generative AI I've ever seen, from Microsoft / CoPilot

                                    A mediocre white guy sees his non-white colleague getting praised for good work, he asks AI to *literally copy it*, and then he gets all the praise instead:

                                    https://www.ispot.tv/ad/SoDi/microsoft-copilot-competitive

                                    curiousicae@tech.lgbtC This user is from outside of this forum
                                    curiousicae@tech.lgbtC This user is from outside of this forum
                                    curiousicae@tech.lgbt
                                    wrote sidst redigeret af
                                    #97

                                    @ketan
                                    Other than also being nicely stuble racist on top, this reminds of a horrific “Cloud versus Claude” ads from back when Cloud was the current AI-hype thing: It basically compared a guy named Cloude manually cutting physical with using a photo editor... Except the photo editor was a M$ cloud service, so it was like “innovative”, you know.

                                    This is the same level of stupid, I’m so glad I militantly avoid ads nowadays. Getting some nice subtle racist reinforcement is just the tip of the ice berg really.
                                    @curiousicae

                                    1 Reply Last reply
                                    0
                                    • drahardja@sfba.socialD drahardja@sfba.social

                                      @ketan It’s so revealing that every office-work AI ad seems to endorse the worst asshole behavior in people. Utter neglect, then taking credit for someone else’s work, then bullshitting your way through, all while not caring about the work product, all for the grand goal of making an extra dollar or winning corporate praise…just the worst aspects of humanity.

                                      curiousicae@tech.lgbtC This user is from outside of this forum
                                      curiousicae@tech.lgbtC This user is from outside of this forum
                                      curiousicae@tech.lgbt
                                      wrote sidst redigeret af
                                      #98

                                      @drahardja
                                      “It’s so revealing that every office-work AI ad seems to endorse the worst asshole behavior in people.”

                                      Fixed that for you!
                                      @ketan

                                      1 Reply Last reply
                                      0
                                      • ahltorp@mastodon.nuA ahltorp@mastodon.nu

                                        @nini @ketan But that's the thing, the white guy doesn't have to show something good to get praise, so the tool gets him from crazy bad to mediocre, and that's enough for the praise to turn to him.

                                        nini@oldbytes.spaceN This user is from outside of this forum
                                        nini@oldbytes.spaceN This user is from outside of this forum
                                        nini@oldbytes.space
                                        wrote sidst redigeret af
                                        #99

                                        @ahltorp @ketan Yep, that's the system for you, rewarding mediocrity as equal to exemplary based on who did it.

                                        1 Reply Last reply
                                        0
                                        • ketan@climatejustice.socialK ketan@climatejustice.social

                                          The first genuinely honest ad for generative AI I've ever seen, from Microsoft / CoPilot

                                          A mediocre white guy sees his non-white colleague getting praised for good work, he asks AI to *literally copy it*, and then he gets all the praise instead:

                                          https://www.ispot.tv/ad/SoDi/microsoft-copilot-competitive

                                          captain_jack_sparrow@mastodon.worldC This user is from outside of this forum
                                          captain_jack_sparrow@mastodon.worldC This user is from outside of this forum
                                          captain_jack_sparrow@mastodon.world
                                          wrote sidst redigeret af
                                          #100

                                          @ketan

                                          so, he and ai steals it then

                                          1 Reply Last reply
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