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  3. The first genuinely honest ad for generative AI I've ever seen, from Microsoft / CoPilot

The first genuinely honest ad for generative AI I've ever seen, from Microsoft / CoPilot

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  • ketan@climatejustice.socialK ketan@climatejustice.social

    The first genuinely honest ad for generative AI I've ever seen, from Microsoft / CoPilot

    A mediocre white guy sees his non-white colleague getting praised for good work, he asks AI to *literally copy it*, and then he gets all the praise instead:

    https://www.ispot.tv/ad/SoDi/microsoft-copilot-competitive

    ghostonthehalfshell@masto.aiG This user is from outside of this forum
    ghostonthehalfshell@masto.aiG This user is from outside of this forum
    ghostonthehalfshell@masto.ai
    wrote sidst redigeret af
    #30

    @ketan

    Ummmm

    Innovation?

    Right? That’s innovation, isn’t it?

    1 Reply Last reply
    0
    • paulcox@toot.walesP paulcox@toot.wales

      @ketan I really hope the ad agency meant to do this and Microsoft just didn't get it

      womble@infosec.exchangeW This user is from outside of this forum
      womble@infosec.exchangeW This user is from outside of this forum
      womble@infosec.exchange
      wrote sidst redigeret af
      #31

      @paulcox @ketan I can absolutely imagine some mid-level creative, exhausted from having to shoot down a thousand slop suggestions from "helpful" client execs, deciding to do that. But I can also imagine a whole team of slopaddled dudebros being completely unable to see the heinous racism in their script.

      1 Reply Last reply
      0
      • ketan@climatejustice.socialK ketan@climatejustice.social

        The first genuinely honest ad for generative AI I've ever seen, from Microsoft / CoPilot

        A mediocre white guy sees his non-white colleague getting praised for good work, he asks AI to *literally copy it*, and then he gets all the praise instead:

        https://www.ispot.tv/ad/SoDi/microsoft-copilot-competitive

        sablebadger@dice.campS This user is from outside of this forum
        sablebadger@dice.campS This user is from outside of this forum
        sablebadger@dice.camp
        wrote sidst redigeret af
        #32

        @ketan Fucking Kyle.

        1 Reply Last reply
        0
        • ketan@climatejustice.socialK ketan@climatejustice.social

          The first genuinely honest ad for generative AI I've ever seen, from Microsoft / CoPilot

          A mediocre white guy sees his non-white colleague getting praised for good work, he asks AI to *literally copy it*, and then he gets all the praise instead:

          https://www.ispot.tv/ad/SoDi/microsoft-copilot-competitive

          multiplex@hachyderm.ioM This user is from outside of this forum
          multiplex@hachyderm.ioM This user is from outside of this forum
          multiplex@hachyderm.io
          wrote sidst redigeret af
          #33

          @ketan WTAF !??

          1 Reply Last reply
          0
          • finestructure@mastodon.socialF finestructure@mastodon.social

            @ketan @drahardja This is satire, right? This is not a real ad or is it?

            multiplex@hachyderm.ioM This user is from outside of this forum
            multiplex@hachyderm.ioM This user is from outside of this forum
            multiplex@hachyderm.io
            wrote sidst redigeret af
            #34

            @finestructure @ketan @drahardja jesus I hope so

            1 Reply Last reply
            0
            • ketan@climatejustice.socialK ketan@climatejustice.social

              The first genuinely honest ad for generative AI I've ever seen, from Microsoft / CoPilot

              A mediocre white guy sees his non-white colleague getting praised for good work, he asks AI to *literally copy it*, and then he gets all the praise instead:

              https://www.ispot.tv/ad/SoDi/microsoft-copilot-competitive

              simonbp@social.linux.pizzaS This user is from outside of this forum
              simonbp@social.linux.pizzaS This user is from outside of this forum
              simonbp@social.linux.pizza
              wrote sidst redigeret af
              #35

              @ketan His prompt was seriously "make my charts beautiful"? What did the slopbot do? Add more fingers to his mediocre bar chart?

              1 Reply Last reply
              0
              • tasket@infosec.exchangeT tasket@infosec.exchange

                @ketan Morally this is somewhere in the ballpark of the car company promising to set "nature lovers free" when they buy the big-ass SUV and have a blast running it roughshod all over the woodland and prairie. At some point the driver stops, gets out and pets a small plant, then gets back in the SUV and floors it. This was from ~20ya.

                theogrin@chaosfem.twT This user is from outside of this forum
                theogrin@chaosfem.twT This user is from outside of this forum
                theogrin@chaosfem.tw
                wrote sidst redigeret af
                #36

                @tasket @ketan

                Remember those Lorax SUV ads?

                1 Reply Last reply
                0
                • ketan@climatejustice.socialK ketan@climatejustice.social

                  The first genuinely honest ad for generative AI I've ever seen, from Microsoft / CoPilot

                  A mediocre white guy sees his non-white colleague getting praised for good work, he asks AI to *literally copy it*, and then he gets all the praise instead:

                  https://www.ispot.tv/ad/SoDi/microsoft-copilot-competitive

                  kirakira@furry.engineerK This user is from outside of this forum
                  kirakira@furry.engineerK This user is from outside of this forum
                  kirakira@furry.engineer
                  wrote sidst redigeret af
                  #37

                  @ketan holy fucking shit lmao

                  1 Reply Last reply
                  0
                  • ketan@climatejustice.socialK ketan@climatejustice.social

                    The first genuinely honest ad for generative AI I've ever seen, from Microsoft / CoPilot

                    A mediocre white guy sees his non-white colleague getting praised for good work, he asks AI to *literally copy it*, and then he gets all the praise instead:

                    https://www.ispot.tv/ad/SoDi/microsoft-copilot-competitive

                    samiamsam@mastodon.socialS This user is from outside of this forum
                    samiamsam@mastodon.socialS This user is from outside of this forum
                    samiamsam@mastodon.social
                    wrote sidst redigeret af
                    #38

                    @ketan

                    what the actual fuck is going on

                    1 Reply Last reply
                    0
                    • ketan@climatejustice.socialK ketan@climatejustice.social

                      The first genuinely honest ad for generative AI I've ever seen, from Microsoft / CoPilot

                      A mediocre white guy sees his non-white colleague getting praised for good work, he asks AI to *literally copy it*, and then he gets all the praise instead:

                      https://www.ispot.tv/ad/SoDi/microsoft-copilot-competitive

                      knutson_brain@sfba.socialK This user is from outside of this forum
                      knutson_brain@sfba.socialK This user is from outside of this forum
                      knutson_brain@sfba.social
                      wrote sidst redigeret af
                      #39

                      @ketan
                      Then Kyle's boss fired Daniel and Kyle and turned to Copilot...

                      1 Reply Last reply
                      0
                      • ketan@climatejustice.socialK ketan@climatejustice.social

                        The first genuinely honest ad for generative AI I've ever seen, from Microsoft / CoPilot

                        A mediocre white guy sees his non-white colleague getting praised for good work, he asks AI to *literally copy it*, and then he gets all the praise instead:

                        https://www.ispot.tv/ad/SoDi/microsoft-copilot-competitive

                        joltrast@mastodon.socialJ This user is from outside of this forum
                        joltrast@mastodon.socialJ This user is from outside of this forum
                        joltrast@mastodon.social
                        wrote sidst redigeret af
                        #40

                        @ketan Wow, that is a wild take. This ad is aimed at CEOs and productivity managers, not users. CoPilot can make your employee's work mind-numbingly boring and irrelevant. Anyone can push a button #maskoff

                        1 Reply Last reply
                        0
                        • ketan@climatejustice.socialK ketan@climatejustice.social

                          The first genuinely honest ad for generative AI I've ever seen, from Microsoft / CoPilot

                          A mediocre white guy sees his non-white colleague getting praised for good work, he asks AI to *literally copy it*, and then he gets all the praise instead:

                          https://www.ispot.tv/ad/SoDi/microsoft-copilot-competitive

                          monocularvision@mastodon.socialM This user is from outside of this forum
                          monocularvision@mastodon.socialM This user is from outside of this forum
                          monocularvision@mastodon.social
                          wrote sidst redigeret af
                          #41

                          @ketan except he asks it to make his beautiful? I see nowhere that he asks AI to copy the other chart.

                          hi_cial@donphan.socialH 1 Reply Last reply
                          0
                          • ketan@climatejustice.socialK ketan@climatejustice.social

                            The first genuinely honest ad for generative AI I've ever seen, from Microsoft / CoPilot

                            A mediocre white guy sees his non-white colleague getting praised for good work, he asks AI to *literally copy it*, and then he gets all the praise instead:

                            https://www.ispot.tv/ad/SoDi/microsoft-copilot-competitive

                            medeavanamonde@beige.partyM This user is from outside of this forum
                            medeavanamonde@beige.partyM This user is from outside of this forum
                            medeavanamonde@beige.party
                            wrote sidst redigeret af
                            #42

                            @ketan @bridget

                            As Deray says:
                            WATCH WHITENESS WORK

                            1 Reply Last reply
                            0
                            • ketan@climatejustice.socialK ketan@climatejustice.social

                              The first genuinely honest ad for generative AI I've ever seen, from Microsoft / CoPilot

                              A mediocre white guy sees his non-white colleague getting praised for good work, he asks AI to *literally copy it*, and then he gets all the praise instead:

                              https://www.ispot.tv/ad/SoDi/microsoft-copilot-competitive

                              hi_cial@donphan.socialH This user is from outside of this forum
                              hi_cial@donphan.socialH This user is from outside of this forum
                              hi_cial@donphan.social
                              wrote sidst redigeret af
                              #43

                              @ketan the most 2026 usa ad ever, hand them an award

                              1 Reply Last reply
                              0
                              • monocularvision@mastodon.socialM monocularvision@mastodon.social

                                @ketan except he asks it to make his beautiful? I see nowhere that he asks AI to copy the other chart.

                                hi_cial@donphan.socialH This user is from outside of this forum
                                hi_cial@donphan.socialH This user is from outside of this forum
                                hi_cial@donphan.social
                                wrote sidst redigeret af
                                #44

                                @monocularvision @ketan but the narrative and framing make it clear he's doing this after having a neg reaction to peers calling a coworker's beautiful

                                what is that if not asking ai to replicate what got his peer praised?

                                un_blaze@eldritch.cafeU monocularvision@mastodon.socialM 2 Replies Last reply
                                0
                                • ketan@climatejustice.socialK ketan@climatejustice.social

                                  The first genuinely honest ad for generative AI I've ever seen, from Microsoft / CoPilot

                                  A mediocre white guy sees his non-white colleague getting praised for good work, he asks AI to *literally copy it*, and then he gets all the praise instead:

                                  https://www.ispot.tv/ad/SoDi/microsoft-copilot-competitive

                                  irfelixr@discuss.systemsI This user is from outside of this forum
                                  irfelixr@discuss.systemsI This user is from outside of this forum
                                  irfelixr@discuss.systems
                                  wrote sidst redigeret af
                                  #45

                                  @ketan 💯

                                  1 Reply Last reply
                                  0
                                  • finestructure@mastodon.socialF finestructure@mastodon.social

                                    @ketan @drahardja This is satire, right? This is not a real ad or is it?

                                    loathsome_dongeater@toots.matapacos.dogL This user is from outside of this forum
                                    loathsome_dongeater@toots.matapacos.dogL This user is from outside of this forum
                                    loathsome_dongeater@toots.matapacos.dog
                                    wrote sidst redigeret af
                                    #46

                                    @finestructure @ketan @drahardja AI ads are unironically this cringe. My (least) favourite one was by Apple in which a wife forgets her husband's birthday, gets passively upset at her children for remembering and getting gifts, then uses AI to "gift" her husband something like a collage or montage of photos from her phone, something that phones create automatically these days.

                                    finestructure@mastodon.socialF 1 Reply Last reply
                                    0
                                    • ketan@climatejustice.socialK ketan@climatejustice.social

                                      The first genuinely honest ad for generative AI I've ever seen, from Microsoft / CoPilot

                                      A mediocre white guy sees his non-white colleague getting praised for good work, he asks AI to *literally copy it*, and then he gets all the praise instead:

                                      https://www.ispot.tv/ad/SoDi/microsoft-copilot-competitive

                                      contrasocial@mastodon.socialC This user is from outside of this forum
                                      contrasocial@mastodon.socialC This user is from outside of this forum
                                      contrasocial@mastodon.social
                                      wrote sidst redigeret af
                                      #47

                                      @ketan

                                      Why is it shot like a horror movie?

                                      1 Reply Last reply
                                      0
                                      • ketan@climatejustice.socialK ketan@climatejustice.social

                                        The first genuinely honest ad for generative AI I've ever seen, from Microsoft / CoPilot

                                        A mediocre white guy sees his non-white colleague getting praised for good work, he asks AI to *literally copy it*, and then he gets all the praise instead:

                                        https://www.ispot.tv/ad/SoDi/microsoft-copilot-competitive

                                        budududuroiu@hachyderm.ioB This user is from outside of this forum
                                        budududuroiu@hachyderm.ioB This user is from outside of this forum
                                        budududuroiu@hachyderm.io
                                        wrote sidst redigeret af
                                        #48

                                        @ketan literally any other combination would've gotten the same response:

                                        - roles reversed: showing whites as victims of "stealing work"
                                        - monoracial (white): product promotes white supremacy
                                        - monoracial (non-white): stereotyping X race as "plagiarisers"

                                        Maybe we tone down on the idpol when we really need some class solidarity, eh?

                                        misusecase@twit.socialM 1 Reply Last reply
                                        0
                                        • ketan@climatejustice.socialK ketan@climatejustice.social

                                          The first genuinely honest ad for generative AI I've ever seen, from Microsoft / CoPilot

                                          A mediocre white guy sees his non-white colleague getting praised for good work, he asks AI to *literally copy it*, and then he gets all the praise instead:

                                          https://www.ispot.tv/ad/SoDi/microsoft-copilot-competitive

                                          feral_3d@mastodon.socialF This user is from outside of this forum
                                          feral_3d@mastodon.socialF This user is from outside of this forum
                                          feral_3d@mastodon.social
                                          wrote sidst redigeret af
                                          #49

                                          @ketan That's messed up.

                                          1 Reply Last reply
                                          0
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